Engage
Get copy that connects with audiences effectively.
Rank
Work with writers who understand SEO.
Sell
Craft marketing messages that drive conversions.
Smart-ass marketing content doesn’t always sell
Finding the balance between clever marketing and a clear, uncomplicated brand message isn’t easy. And great copywriters with experience across platforms and industries are as uncommon as a cow on a tightrope.
The most experienced copywriters are employed full-time.
The best freelance copywriters are expensive or at capacity.
You waste a lot of time on rewrites and revisions.
You end up settling for average, underwhelming copy or writing it yourself.
What you really need is copy that helps to engage, rank & sell
We help you transform your copywriting from guesswork to gruntwork. Let a professional Laguz copywriter craft marketing content that engages audiences, ranks well, and converts to inquiries.
Clarify Brand Message
We help to build a clear customer persona that defines the entire brand message.
Craft Clear, Direct Content
Receive clear, uncomplicated copywriting services that won’t confuse audiences.
SEO on Digital Copy
Work with professional copywriters with years of experience in SEO-optimised content.
Ah-hoc, Contract or Retainer
Enjoy the freedom to negotiate projects and retainers to meet your specific needs.
Turnkey copywriting services for agencies and businesses
Laguz is a full-service marketing copywriting provider. We help agencies and companies find the right words for multi-layered campaigns and platforms.
Brand Message Development
Ready to take the first step to crafting a powerful marketing copy? We help to define niche audiences and tailor brand messages.
Website Copywriting
We follow internationally acclaimed marketing frameworks to write SEO-optimised website copy that connects with customers.
SEO-Optimised Blogs & Thought Leadership
Got something to say? Share your knowledge and ideas, and get your site ranking, with long-form, SEO-optimised blog articles.
Press Releases & Editorial
We write compelling press releases and editorial/advertorial copy for busy PR agencies that need their clients placed in the public eye.
Company Profiles, White Papers, Infographics & More
No two marketing strategies are the same. At Laguz, we create compelling copy that’s fit for purpose, no matter the medium.
Short-Form Digital Copy
We work with leading marketing agencies to produce high-performing microcopy, ad copy, snackable content, and social copy.
Work with expert copywriters who “get it” the first time
Like you, we’ve encountered crappy marketing copy, and we understand how disappointing it can be. Laguz is founded on years of constant learning, agency experience, and a commitment to uncovering unique brand messages, crafted to connect with target audiences.
First-time Success Reputation
99% of Laguz projects are approved at the first draft or subject to minimal edits. We spend extra time on getting the brief right, so that your content comes together seamlessly and swiftly.
International Experience With Leading Brands
We’ve provided copywriting services to top brands and companies from all over the world, producing tailored marketing copy for multiple digital and traditional platforms. So, whether you need us to spell it humour or humor, we’ve got you.
10+ Years Of Writing
Like many businesses, our journey began part-time in 2013. The marketing industry favours the bold, and Laguz steadily escalated into a full-time venture with a rapidly growing reputation for fresh ideas and well-established expertise.
Agency & Direct Business Experience
We offer flexible services for both marketing agencies and small- to medium-sized companies. We understand the fast pace of agency life and the meticulous attention to detail that clients expect.
Loyal Customer Base
Laguz clients return, again and again, year after year. That’s because we treat each project and retainer with the utmost professionalism, personal care and passion for perfection.
Numerous Industries
From its infancy within hospitality, Laguz has broadened its horizons to serve multiple industries, including: education and development, mainstream airlines, top financial institutions, construction industries, entrepreneurial start-ups, and more.
What The Peeps are Saying
When it comes to marketing in the digital age, content is always king. Because today’s consumers are more sophisticated than ever before. And they have high expectations of modern brands.
I've used Kirsty for the past two years with all my copywriting needs, and I cannot believe that other business owners still "try it alone". Kirsty's research into each topic is so in-depth that even I learn something. I would highly recommend Kirsty's services for any copywriting needs.
Kirsty’s work has had a significant impact on my business. It’s rare to find someone that combines skill, knowledge and dedication as well as Laguz does –I would highly recommend their services in a heartbeat to anyone or company looking for a reliable and skilled copywriter.
I've had the pleasure of working with Kirsty for nearly two years, and her copywriting is nothing short of phenomenal! My clients constantly rave about her work. But it’s not just her writing, her creativity, sharp insights, and unique approach to problem-solving makes her truly stand out.
It’s time to work with great copywriters
Say “goodbye-forever” to average, under-performing marketing content. Partner with experts in copywriting services and get great copy, effortlessly.
1
Get In Touch
Send us an email or WhatsApp text and share more about your project. Copywriters are fiercely introverted, but if we need to schedule an actual call, that’s OK too.
2
Let’s Work Out The Nitty Gritty
We’ll gather information about the scope of services you need and prepare a content plan and cost estimate for your consideration.
3
We Craft Clear Copy That Connects
Working with your team, in line with your strategies, we’ll produce magnificent marketing copy that’s clear and engaging, and contributes to search rankings.
What to expect when you work with Laguz
We’ve tried and tested copywriting processes to provide a seamless copywriting service that produces great results, with minimal effort. This is how you get copy that’s written for people and optimised for search engines:
Onboarding Interview
We interview you to gather information about the business and your expectations.
Brand Message Development
If necessary, we conduct a short workshop to define your audience persona and develop a brand message that cuts through competitor noise.
Behind The Scenes Prepwork
We undertake to research your industry further, as well as conduct SEO research for the best keywords to help your content rank.
100% Human Marketing Copy Production
Although we may use AI to support our research, real humans write your copy. (And it’s beautiful.)
On-page Seo Optimisation
To give digital marketing content the best chance at ranking, the final step in our process is to ensure the copy is thoroughly SEO-optimised.
Lock And Load It
Once the content is approved, we’ll ensure it’s delivered to those responsible for pulling the ‘publish’ trigger.
Great Copywriting Services Save You Time And Money
Finally, a copywriting agency that “gets it”. We know that subpar content production makes you look bad, costs you dearly, and wastes precious time. At Laguz, we’ve designed our services to be personal, high-perfoming, and professional.
Get marketing copy that exceeds client expectations.
Experience the delight and satisfaction of seeing content perform well.
Spend less time on unnecessary revisions and rewrites.
Work with a copywriter who understands client objectives and delivers what’s needed.
"*" indicates required fields